jump to navigation

Mini brochure makes fascinating reading April 20, 2009

Posted by richard in : Minutiae of cars , trackback

STUDYING new car data is something I do every day at Motoring Research Ltd.

Torque figures, combined fuel consumption, CO2, weights, boot capacities, the whole shooting match.

mini-brochure-makes-fascinating-readingSo it was with fascination that I flicked through the classic Mini brochure I dug out recently.

That’s Mini Classic – as in, the 1997 Rover-BMW model, by then differentiated from the forthcoming new MINI by yet another name change (and the retention of correct capitalisation).

Looking at it with today’s eyes, it’s truly fascinating. For example, engine power output of 62bhp is no great shakes by modern 1.3-litre standards: a Peugeot 107’s 1.0-litre triple yields 68bhp.

However, 70lb/ft of torque IS much more like it – particularly as it’s generated at an almost diesel-like 3000rpm. I read into this, lots of low-rev sluggability.

Performance figures still stack up, too – for a tiny city car, 0-60mph in 12.2 seconds is pretty decent, even if aero effects ultimately does limit the maximum to 90mph.

mini-brochure-makes-fascinating-reading-4This is, alas, why economy is less than glittering. That modern Peugeot 107 returns well over 60mpg. The Mini? 43mpg combined.

That equates to CO2 emissions of circa 155g/km: compare this, for example, to something like a BMW 320i. Which emits 146g/km (and the diesel 320d puts out just 128g/km).

Still, at least modern car service intervals were quoted. After an initial 6000 mile check, you’d only have to take it to the Rover dealer every 12,000 miles, or 12 months.

That’s probably all for the better, mind. For the dealer’s sake. At the back of the brochure, a finance example is quoted. Yes, a Mini could have been yours, for just £2715 down, then £169 a month for two years.

Great!

mini-brochure-makes-fascinating-reading-3Sure, you’d have a final payment of £3800 on the PCP scheme, but a minimum guaranteed value of £4700 would easily cover that.

All good? Well, no. See, this £9000 Mini would actually, by that stage, have cost you £10,572. Why? Average APR of 15.9 percent, that’s why.

To modern eyes of 0.5 percent base rates, and car dealers not bothering to get out of bed if they can’t do 0 percent finance, that seems somewhat rich…

More insights on my brochure studies to come!

Can you help me buy a Mini in 2009?

Why Minis are like Macs

How Chevrolet today became cool

Comments»

1. Richard Aucock » More on Mini’s classic brochure - May 3, 2009

[...] IT was a safety overload with the 1997 Mini Classic, as Rover’s brochure explained. [...]