Posts categorized under ‘PR’

BMW’s involvement with the Olympic games is not a new event: nearly 40 years ago, it was again leading the charge at the Games of the XX Olympiad.  Leading the ...

@toyotapr pointed it out: how nice it is to see the Rover Vitesse back in the news. It has hit the headlines once again thanks to the efforts of Mark ...

This week, a brand-new motor racing circuit opened in the UK, with a fanfare that included laps by an F1 car during the opening ceremony. OK, it wasn’t quite Lewis ...

Jason Plato is one of the most dramatic, characterful and successful British racing drivers of recent times, and THE most successful British Touring Car driver ever. 63 wins have come from ...

BMW has once again pulled off a slice of April Fool brilliance. Remember last year, and its ingenious political allegiance badge spoof? Well, smart as that was, it’s beaten it ...

BP’S Tony Hayward means I’m risking wrath when I reveal I too was taking part in the same race as him, on a similarly large yacht. (From the archive!) Indeed, ...

Ford Focus first drives started landing at 9am on Friday 14 Jan, as Ford lifted the embargo on sessions it ran late last year. I wasn’t part of ‘em, but ...

Paris Motor Show regulars will be familiar with the aggro-infused inadequacy of the press room. Last year, I was trodden on and kicked for several hours as I perched on ...

Long term test cars are loved and loathed in equal measure by motoring journalists. Some (like me) adore the idea of regularity, of not losing sunglasses and CDs, of being ...

Doing my bit for CLIC charity fundraising epic Twycle Britain hasn’t been easy: meetings, deadlines, more deadlines following meetings… All that scuppered my plan to ride a stage alongside the ...